If you look at some of the goods this brand puts out year after year you can't but end up with one question, why are these guys so successful? The idea of a 'GOAT' brand, like Coca-cola,Nike, Alife, and alas Supreme has bewildered me for a bit. What makes these brands so special. They all exist among other brands vying for who will knock them off their pedestal first yet manage to control the hearts and pockets of the majority of their consumer base EASILY.
Many of these companies have been around forever so I guess age could be the secret ingredient to their success. Or maybe their street marketing team has been so dope for so long that you and I can't help but get swept up in the hype. Legend brands like Supreme inspire me because the way they never do things status-quo. Anybody could release the same hooded jackets they put out and still not get 1/2 as much recognition.
None of their products are off the wall bonkers either. 90% of their stuff carries more weight and street cred than any of their competition could dream of, without the flash or gimmicks. So here's me giving respect where its due. I hope one day I can figure out their secret, learn how to duplicate it, brand it, and mass market it so I can die filthy rich. lol.
Check out the line here: Supreme NYC
Supreme will be releasing their new line online september 8th @ 11am (4 days after its release in supremes official stores), and will be sold out of their entire remaining inventory minutes after, so don't sleep.